ABOUT JO BROTHERS
In the last 20 years Jo has anticipated and has been ahead of the curve concerning global trends and innovations, through social media, technology and how people wish to interact and connect.
In July 2017 she launched Jo Brothers Media and loves working with a wide range of people, businesses and organisations.
I am often asked, "Jo how do you work with people and companies"? It is a great question. - Click Here to read my reply.
In March 2018 Jo launched Giant Sisters a media company and a movement dedicated to phenomenal women's voices and stories in their own words. "We launched on International Women's Day with a podcast show and now we have books and film in production." - Jo Brothers
Career Highlights and how I became a Mediapreneur
I have over 20 years of experience in the Digital Marketing & Social Media world launching Monster.com in New Zealand in 1997, (pre-Google). I have held senior roles advising leading global airlines, banks, retail, finance, telecommunications, TV networks, sport and travel brands on the evolution of digital media, social media and the ever changing data age we live in.
I pioneered Social Media for Air New Zealand, establishing the Social Media channels from zero fans through to a 1.5 million community size with a Klout score of 89+, delivering brand awareness through to sales conversion. (This includes 5 languages Western & Eastern markets)
Under my leadership Air New Zealand was ranked in the top 5 Airlines for social media impact globally compared to its operational size of being the 45 largest Airline by fleet. Air New Zealand was the leading brand in social media for the seven years Jo was Global Digital & Social Media Manager.
During my 7 years at Air New Zealand, I was invited to Google I/O in 2013 to present at the Google Sandbox amongst the first companies to build a site using G+ Social Sign in. I developed the popular Social Media Breakfast series and brought leading key note speakers to New Zealand including Randi Zuckerberg, Guy Kawasaki, Chris Dancy, Teddy Goff, Digital advisor to Hillary Clinton and Obama and Ross Dawson - Futurist.
Next up was Westpac where as Head of Digital & Social Media I spent 3 years unleashing digital and social media opportunities for both Westpac, it's customers and partners.
I am an Author with 11 books published and I am a Contributor to Thrive Global and was a Contributor to the Huffington Post, from 2011 to 2018.
I am open to paid Board Positions please contact me directly or view my profile on Appoint Boards
Testimonials
In July 2017 she launched Jo Brothers Media and loves working with a wide range of people, businesses and organisations.
I am often asked, "Jo how do you work with people and companies"? It is a great question. - Click Here to read my reply.
In March 2018 Jo launched Giant Sisters a media company and a movement dedicated to phenomenal women's voices and stories in their own words. "We launched on International Women's Day with a podcast show and now we have books and film in production." - Jo Brothers
Career Highlights and how I became a Mediapreneur
I have over 20 years of experience in the Digital Marketing & Social Media world launching Monster.com in New Zealand in 1997, (pre-Google). I have held senior roles advising leading global airlines, banks, retail, finance, telecommunications, TV networks, sport and travel brands on the evolution of digital media, social media and the ever changing data age we live in.
I pioneered Social Media for Air New Zealand, establishing the Social Media channels from zero fans through to a 1.5 million community size with a Klout score of 89+, delivering brand awareness through to sales conversion. (This includes 5 languages Western & Eastern markets)
Under my leadership Air New Zealand was ranked in the top 5 Airlines for social media impact globally compared to its operational size of being the 45 largest Airline by fleet. Air New Zealand was the leading brand in social media for the seven years Jo was Global Digital & Social Media Manager.
During my 7 years at Air New Zealand, I was invited to Google I/O in 2013 to present at the Google Sandbox amongst the first companies to build a site using G+ Social Sign in. I developed the popular Social Media Breakfast series and brought leading key note speakers to New Zealand including Randi Zuckerberg, Guy Kawasaki, Chris Dancy, Teddy Goff, Digital advisor to Hillary Clinton and Obama and Ross Dawson - Futurist.
Next up was Westpac where as Head of Digital & Social Media I spent 3 years unleashing digital and social media opportunities for both Westpac, it's customers and partners.
I am an Author with 11 books published and I am a Contributor to Thrive Global and was a Contributor to the Huffington Post, from 2011 to 2018.
I am open to paid Board Positions please contact me directly or view my profile on Appoint Boards
Testimonials
